With the visual identity, we have aimed to demonstrate that UtilityCloud is a flexible and efficient platform, with strength in integrating various systems. We convey this through a dynamic and powerful symbol that very simply illustrates the merging of different systems within the energy market. This is complemented by a clean and comprehensible design and a modern color palette that conveys their seriousness and credibility.
Flexibility, dynamism, and contemporariness have been the key elements consistently present in both the identity and the design of the website. The goal has been to convey that UtilityCloud is the next-generation CIS (Customer Information System) platform, bringing new competitiveness to Nordic energy companies.
It has been an incredibly exciting and educational process, where the interplay between design and technology has contributed to creating excellent solutions.
The website is a multisite, in four languages and is built on Craft CMS.
“We chose Good Morning Naug based on several good reference projects. We are very pleased with the final result, and the follow-up along the way has been excellent. It has been a fantastic team to collaborate with!”